"The Oscars," or shall we say, The Academy Awards have been a significant honor within the movie making business since May 16, 1929. First held as a brunch at the Hollywood Roosevelt Hotel, a small crowd of 270 people gathered to watch the first 15 Oscar Statues be given to the most successful directors, actors, writers, including all of those involved in the creation process of a motion picture. "An Academy Award is rewarded by the American Academy of Motion Picture Arts and Sciences (AMPAS)... to pay recognition to the excellence of professionals in the film industry."
Being that this is the oldest award ceremony present in the media, the Oscars have come a long way since 1929 and today marks the 83rd Annual Academy Award Ceremony. The ceremony continues to bring forth the most anticipated honors to those who produce nothing short of fantastic films. While these honors are important to recognize, so is the class and professionalism that these people bring with them.
Tonight, the red carpet at the Kodak Theatre was flooded with a sea of color and a plethora of fabrics and designs. Hollywood's elite dressed up for this prestigious occasion by wearing all of the most coveted designers' gowns and tux's.
I'm sure you have seen Targets ads for their clothing boutique GO International before featuring such designers as Luella Bartley, Proenza Shouler, and Zac Posen! Recently Target has announced William Rast as their next designer collaboration to be in stores December 19th.